SEO Benefits
1. Targeted Traffic
SEO can increase the number of visitors who are actively searching for your service or product.
2. Promotion that doesn’t sleep
Imagine having your own marketing and promotions company working exclusively just for you! One that works 24 hours a day, 7 days a week, 365 days every year. That’s the benefit of Search Engine Marketing(SEO)!
3. Increase brand visibility
Search Engine Marketing(SEO) can give your brand a high international profile – and for a comparatively low outlay.
4. High ROI
Pound for pound, dollar for dollar, Search Engine Marketing(SEO) brings you a higher Return On your Investment than any comparable form of marketing.
5. Higher Sales
Search Engine Marketing(SEO) can mean increased sales of your product or service.
6. Faster, smaller pages
Properly validated and optimized files will be smaller and leaner, meaning less server overheads and quicker download times.
7. Long term positioning
once in place, a properly designed and optimized site should stay long term in the rankings compared to PPC where costs and outlay are ongoing and unpredictable
8. Cost-effective
Search Engine Marketing(SEO) is among the most cost-effective ways of marketing.
9. Accessibility
Observing sensible optimization procedures can make your site more accessible to all users.
10. Cross-browser compatibility
A properly optimized site will be as near as possible validated to high standards. This means that it should work in all W3C-compliant browsers, meaning your site may be viewed by the greatest potential number of visitors.
11. Navigable by the engines
All links should function correctly and all pages should be accessible to the engines, thus making your site easy for the engines to index and properly categorize.
12. Usability
Observing basic optimization guidelines should mean that visitors have a more pleasant user experience.
Search Engine Optimization Plan
The Search Engine Optimization plan includes
1. Design Analysis
HTML Design Analysis
HTML Validation Reporting & Error Checking
Web Pages Optimization
Spell Checking
2. Keywords Analysis
In-Depth Keyword Research & Suggestions Related to Your Industry
Targeting of 3 Keyword Phrases
Initial Keyword Ranking Report
3. Link Building
Linking Strategy and Management
Link Reputation Analysis
Optimization of Homepage plus 25 Additional Pages
4. Site Map
Creation of Search Engine Friendly Site Map
Post Optimization Keyword Ranking Reporting
5. Submission
Creation of Optimized Robots.txt File
Submission to 10 Search Engines
Inktomi, AskJeeves, Fast and AltaVista
Google, DMOZ, Lycos & About.com
Guaranteed Web Site Inclusion into Google
6. Reporting
In-Depth Web Site Analysis Report & SEO Audit
Web Site Usability Audit
Load Time Monitoring & Reporting
Link Popularity Monitoring & Reporting
Browser Compatibility Reporting
Keyword Density Reporting
7. Site Maintenance
Updation & Maintenance of web pages for 1 year
Scheduled Resubmissions as necessary